More than just a course, a springboard to a Glorious Future
Complete guidance: from your first application to your own studio, every step is designed for you.
At Helene B Academy, I help you start, build and run your business stress-free.
"Becoming an expert in lash artistry is no small feat! I pass on everything I learned the hard way so you can save time and fully enjoy your journey."
HB
Your complete ecosystem, ready to go
Are you an elite trainer? Join the Helene B network and become an independent trainer. Deliver in-person courses at home, track your students with our dedicated tools, and earn attractive commissions on every course delivered. We provide the credibility, the technology, and the network.
Want to become a Lash Tech? You're never alone again. From learning to launching your business, our ecosystem supports you with 4 AI professors, a client CRM, automated accounting, a marketing studio, and your own pro page with online booking.
Whether you teach or learn — everything is right here.
4 AI Professors Available 24/7
Helene B (technique), Dr. White & Alice (science & wellness), Mr. Lecompte (accounting & tax), Carla & Hugo (marketing). Ask your questions, get expert answers instantly.
Your Pro Page & Online Booking
Create your professional public page with your portfolio, services and integrated booking system. Your clients book and pay their deposit directly online.
CRM & Smart Client Tracking
Manage your complete client file: appointment history, personalised lash mapping per client, loyalty program, automatic reminders. Every client feels unique.
Automated Accounting with Papy
Mr. Lecompte, your AI tax expert, handles everything: income and expense tracking, invoicing, URSSAF calculations, financial projections and tax optimisation. Zero headaches.
AI Marketing Studio — The Agency
Create your Instagram visuals, TikTok videos and content strategy with a professional AI-powered creation studio. 80+ export formats, premium templates, auto subtitles.
Messaging, Forum & Expert Network
Instant messaging, categorised forums, video calls between members, progression badges and rankings. You're never alone again: a network of professionals surrounds you.
Choose your path
I will turn you into a perfectly equipped professional
Digital Path
Technical and strategic mastery, accessible from home, at your own pace.
FOUNDATIONS
- Who is it for? To start your empire with unshakeable technical and strategic foundations.
- 1 Course of Your Choice: Launch your business by choosing your speciality (Classic Lash, Volume Russe, Lash Lift or Brow Lift).
- Launch Coaching (1 month): 2 strategic sessions to validate your skills and define your action plan.
- Strategic Bonuses (value 99.80€): Ebooks "Morphology & Mapping" and "Mission Success".
EXPERT
- Who is it for? To stand out, master multiple techniques and become profitable quickly.
- 2 Courses of Your Choice: Combine two areas of expertise to create a unique offer and increase your average order value.
- Strategic Coaching (3 months): 4 sessions to refine your technique, define your pricing strategy and become profitable.
- The Marketing Arsenal (value 129.70€): All Foundations bonuses + the ebook "Nailing Your Photos".
ELITE(The Peak of Digital)
- Who is it for? For future leaders who aim for the top of their craft and their online business.
- Total Mastery: Full access to all 4 courses. Become an absolute lash expert.
- Success Partnership (6 months): 12 coaching sessions to build and scale your business.
- Professional Kit (value 490€): Receive everything you need to start practising and earning from day one.
- Exclusive Access: The entire strategic library (value 309€) and 6 months of access to our professional tools.
Immersive Path
Access to hands-on mentorship, immersive experiences and our national network.
Private Home Training
Forget impersonal training rooms. An elite partner trainer comes to your home for a bespoke experience, ideal if you cannot travel.
Technical refinement on one service + 3 months of access to the corresponding digital module.
Mastery of two techniques and business strategy foundations + 6 months of access to the digital modules.
The complete programme to master all 3 core techniques, build your business and unlock 1 year of access to all online courses.
Ready to book your private training?
Book my strategy callTHE PRESIDENTIAL(1-Year Signature Path)
This is not a course, it is a high-return investment. The ultimate one-year path to go from zero to a recognised, supported and thriving business owner.
- Hybrid Path: You start online to master the technique, then experience the immersion during a 3-day seminar in a luxury villa, and continue your ascent with one year of digital follow-up.
- Business Guidance: We teach you how to attract the clients you dream of having, not just anyone.
- Network Access Included: Become a Helene b. partner trainer without paying the initial entry fee. This is your ticket to join the inner circle.
- Our Profitability Guarantee: If you follow our protocol to the letter and do not generate at least the amount of your investment in revenue within the first year, we refund you. Your success is our mission.
Ready to join the elite path?
Book my call with HeleneBecome an Independent Trainer
This is not an offer, it is a path to excellence. Join our elite network and turn your expertise into a profitable empire.
- Commission per Assignment: Earn a commission for every course you deliver using our tools and our support.
- Lifetime Passive Income: Build your client portfolio. Every student you train earns you commissions on all their future purchases in our shop.
- Independent, Never Alone: You are your own boss, but you benefit from the strength of our brand, our marketing strategy and our tools to grow faster than any competitor.
Ready to join the circle? Access is by selection only.
Join the networkYour Premium Library
Practical guides written by lash experts, to deepen every technique at your own pace.
Alone, you go faster... Alone, you go faster...
...a myth that dies hard.
The truth ? Together, we aim higher, further, faster.

